Service as value co‐production: reframing the service design process
نویسندگان
چکیده
منابع مشابه
Coproduction of healthcare service
Efforts to ensure effective participation of patients in healthcare are called by many names-patient centredness, patient engagement, patient experience. Improvement initiatives in this domain often resemble the efforts of manufacturers to engage consumers in designing and marketing products. Services, however, are fundamentally different than products; unlike goods, services are always 'coprod...
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ژورنال
عنوان ژورنال: Journal of Manufacturing Technology Management
سال: 2009
ISSN: 1741-038X
DOI: 10.1108/17410380910960993